Your cultural capital is your strength - find it - use it - and prosper!
What is cultural mapping?
In simple terms cultural mapping is a treasure hunt, or an asset audit, of a cultural entity, to find cultural capital. For more explanation.....
A Map is a visual representation of an area—a symbolic depiction highlighting relationships between elements of that space.
As a term, Culture, originated from the Latin cultura stemming from colere, which means to cultivate, it is a term that has various meanings such as.....
As an integrated pattern of human knowledge, belief, and behaviour that depends upon the capacity for symbolic thought and social learning.
As the set of shared attitudes, values, goals, and practices that characterizes an institution, business, race of people, community or individual.
In summary - cultural mapping is the process of identifying, recording, and investigating cultural assets, your strengths - that are either tangible or intangible and that make up the elements of that culture. These assets could be organisational, human, social, tribal, corporate, natural or built environments.
Cultural mapping is a participatory action method facilitated to identify your strengths, greatly enhanced through the use of our Cultural Mapping Software.